# Guides

Step-by-step guides for the Adsap AI Copilot, Ad Sheets, Google Ads campaigns, templates, creatives, campaign launch, and reporting.

Canonical: https://adsap.ai/docs/guides
Updated: 2026-09-13

Walkthroughs for every part of Adsap, grouped by task. Start with the one that
matches your job.

## AI Copilot

Run your ads by chat from Claude, ChatGPT or Perplexity.

- [Overview](/guides/ai-copilot). Where the copilot beats the dashboard, and where the dashboard still wins.
- [Setup](/guides/ai-copilot/setup). Connect the MCP connector to your assistant.
- [Usage](/guides/ai-copilot/usage). What you can ask it to do.
- [Interactive Cards](/guides/ai-copilot/interactive-cards). The live cards it renders instead of text.

## Ad Sheets

Build and edit ads in bulk, spreadsheet-style.

- [Ad Sheets Overview](/guides/ad-sheets). Why a sheet rather than a form.
- [Overview](/guides/ad-sheets/overview)
- [Using Ad Sheets](/guides/ad-sheets/using-ad-sheets)

## Google Ads

Launch and manage Google Ads campaigns.

- [Overview](/guides/google-ads). What Adsap covers on Google Ads.
- [Search](/guides/google-ads/search), [Performance Max](/guides/google-ads/performance-max), [Demand Gen](/guides/google-ads/demand-gen), [Shopping](/guides/google-ads/shopping), [App](/guides/google-ads/app), [Display](/guides/google-ads/display)
- [Keywords & Search Terms](/guides/google-ads/keywords)
- [YouTube Video Upload](/guides/google-ads/youtube-upload)
- [Extensions](/guides/google-ads/extensions). Sitelinks, callouts, snippets, calls, promotions, prices.
- [Bulk Manage](/guides/google-ads/bulk-manage). One change across many campaigns or ad groups.

## Templates

- [Ad Templates](/guides/templates/ad-templates). Save a creative setup and reuse it.

## Creatives

- [Creatives Overview](/guides/creatives). The four ways in, and why filenames matter.
- [Creative Library](/guides/creatives/creative-library)
- [Google Drive Upload](/guides/creatives/google-drive-upload)
- [Dropbox Upload](/guides/creatives/dropbox-upload)
- [Import from Meta](/guides/creatives/import-from-meta). Reuse what the account already ran.
- [AI Ad Copy](/guides/ai-ad-copy). Copy drafted from your landing page and creative.

## Campaign Launch

Everything involved in getting a campaign live.

- [Campaign Launch Overview](/guides/launch). The three surfaces and the order to use them.
- [Creating a Campaign](/guides/launch/campaign-settings)
- [Creating an Ad Set](/guides/launch/ad-sets)
- [Audiences & Targeting](/guides/launch/audiences)
- [Conversion Tracking & Attribution](/guides/launch/conversion-settings)
- [Building the Ads](/guides/launch/ads)
- [Review & Launch](/guides/launch/review-publish)
- [Launching Into an Existing Campaign](/guides/launch/existing-campaign)
- [Naming Conventions](/guides/launch/naming-conventions)
- [URL Parameters](/guides/launch/url-parameters)

## Campaign Management

- [Managing Campaigns](/guides/campaigns/managing-campaigns)

## Account Defaults

What every new campaign, ad set and ad starts with, set once per ad account.

- [Overview](/guides/account-defaults). Defaults fill blanks; templates and typed values win.
- [Launch Settings](/guides/account-defaults/launch-settings). Identity, tracking, naming, launch status.
- [Enhancements](/guides/account-defaults/enhancements). What the platform may change about your ads.

## Insights & Reporting

- [Insights Overview](/guides/insights). Including why the dashboard never shows today.
- [Performance Dashboard](/guides/insights/performance-dashboard)
- [Dashboard Settings](/guides/insights/dashboard-settings). KPI cards, chart, table columns.
- [Result Metrics](/guides/insights/result-metrics)
- [Metrics Reference](/guides/insights/metrics). Every metric, grouped as in the picker.

## Recommendations (Beta)

What Adsap found when it checked your accounts, and what to do about it.

- [Overview](/guides/recommendations). How the two lists work.
- [Alerts](/guides/recommendations/alerts). Something broke and needs attention now.
- [Recommendations](/guides/recommendations/findings). Things worth doing, with the evidence.
- [One-click Apply](/guides/recommendations/apply). Which cards carry a button.

## Automation (Beta)

Rules that watch your numbers every day and act inside guardrails you can read.

- [Overview](/guides/automation)
- [Rules](/guides/automation/rules). Writing a rule and the guardrails on it.
- [Activity](/guides/automation/activity). What the rules did, and what they left alone.

## Workspaces

- [Workspaces & Teams](/guides/workspaces). Invite teammates and share one setup.

## Email Notifications

- [Email Notifications](/guides/email-notifications). The three emails Adsap can send, and how to stop them.

## Best Practices

- [Best Practices](/guides/best-practices). Recommendations that apply across campaigns.