# Google Ads in Adsap

Launch and manage Google Ads campaigns from Adsap with guided wizards for Search, Performance Max, Demand Gen, Shopping, App, and Display.

Canonical: https://adsap.ai/docs/guides/google-ads
Updated: 2026-09-13

Adsap runs Google Ads the same way it runs Meta: guided creation, everything created **paused**, and full control from the web dashboard or the AI Copilot.

## What you can do

> **Plans:** the **Free** plan covers Google Search: campaigns, ad groups, keywords, keyword ideas, status and budget edits. Performance Max, Demand Gen, Shopping, App and Display, plus extensions and advanced targeting, are **Early Access**. See [Pricing](/pricing).

- **Launch campaigns** through guided wizards for six campaign types: [Search](/guides/google-ads/search), [Performance Max](/guides/google-ads/performance-max), [Demand Gen](/guides/google-ads/demand-gen), [Shopping](/guides/google-ads/shopping), [App](/guides/google-ads/app), and [Display](/guides/google-ads/display).
- **Build Search ads in bulk** with Google ad sheets: spreadsheet-style rows for responsive search ads, launched into the campaigns and ad groups you pick.
- **Research keywords** with [keyword ideas](/guides/google-ads/keywords) from Google Keyword Planner, and mine your [search terms](/guides/google-ads/keywords#search-terms) for new keywords and negatives.
- **Manage [ad extensions](/guides/google-ads/extensions)**: sitelinks, callouts, structured snippets, calls, promotions, and price tables, created once and linked wherever you want them.
- **[Bulk manage](/guides/google-ads/bulk-manage)** keywords, negatives, geo and language targeting, and audiences across many campaigns or ad groups in one atomic operation per target.
- **Upload creatives**, including [videos to YouTube](/guides/google-ads/youtube-upload), straight from the dashboard, Google Drive, or Dropbox.
- **Track performance** in the same dashboard as Meta, down to campaign, ad group, and keyword level, with its own saved metric preferences per platform.

## Connecting

Connect Google Ads from **Settings** (or during onboarding) with Google sign-in. On Google's consent screen, tick the **Google Ads** permission. Without it, Adsap rejects the connection. Then pick which customer accounts to manage. Details and troubleshooting: [Google Ads integration](/integrations/google-ads).

## Safety model

The Meta safety model applies unchanged:

- Every wizard offers **Validate**, which checks the campaign against Google and reports exactly what Google objects to, without creating anything.
- Every campaign starts **paused** and never spends until you activate it.
- Bulk operations are atomic per target. If one piece of a batch is invalid for a campaign or ad group, that target gets nothing and shows the reason. The others still apply.
- The dashboard warns you when a change touches campaigns that are serving.

## Meta and Google stay separate

Meta ad account IDs (`act_...`) and Google Ads customer IDs (10 digits) are different things. The platforms share nothing: budgets, campaigns, audiences, and reporting all stay within their own account. Adsap gives you one login, one creative library, and one dashboard across both.