# List Google conversion actions (adsap_google_list_conversion_actions)

Lists the conversion actions in a Google Ads account: name, type, category, status, whether it is primary for a goal, and how it counts.

Canonical: https://adsap.ai/docs/tools/adsap_google_list_conversion_actions
Updated: 2026-09-13

**Platform:** Google Ads · **Read or write:** Read · **Plan:** All plans · **Consumes a task:** No · **Preview supported:** No

## What it does

Lists the conversion actions in a Google Ads account: name, type, category, status, whether it is primary for a goal, and how it counts. Check it before you create a campaign that bids on conversions. It is also the first stop when conversions stop tracking.

## Parameters

Descriptions are shortened from the tool schema. Your assistant sees the full text.

| Name | Type | Required | Description |
|---|---|---|---|
| `ad_account_id` | string | Yes | Bare 10-digit Google Ads customer ID (from adsap_google_list_ad_accounts). No dashes, no act_ prefix. |
| `include_removed` | boolean | No | Also list REMOVED conversion actions (default false). |

## Example prompts

- "What conversion actions are set up in my Google Ads account?"
- "Do I have a primary purchase conversion enabled before I launch a Maximize Conversions campaign?"
- "Why are my Google conversions not tracking?"

## Notes

Maximize Conversions and target CPA need at least one enabled primary conversion action. Target ROAS also needs conversion value history.

## Related tools

- [`adsap_google_get_conversion_breakdown`](/tools/adsap_google_get_conversion_breakdown): Break a Google Ads account's conversions down BY CONVERSION ACTION (Purchase vs Lead vs Sign-up vs phone call...) instead of one lumped...

## Guide

Read [Insights and reporting](/guides/insights) for the workflow around this tool, and the [Tool reference](/tools) for every tool.