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Tool referenceUpdate Google Ads entity

Update Google Ads entity (adsap_google_update_entity)

Platform: Google Ads · Read or write: Write · Plan: All plans · Consumes a task: Yes · Preview supported: Yes

What it does

Edits an existing Google Ads campaign, ad group, ad or keyword. It changes status, renames a campaign or ad group, sets a campaign daily budget, changes the bidding scheme or targets, edits asset automation, or sets a keyword max CPC. Only the fields you name change. A preview shows the diff before it applies.

Parameters

Descriptions are shortened from the tool schema. Your assistant sees the full text.

NameTypeRequiredDescription
entity_typeone of campaign, ad_group, ad, keywordYesGoogle Ads vocabulary: the middle level is ad_group (not adset). keyword targets one ad-group criterion.
entity_idstringYes
ad_account_idstringYesBare 10-digit Google Ads customer ID (from adsap_google_list_ad_accounts). No dashes, no act_ prefix.
updatesobjectYesOnly the fields you want to change. At least one is required.
updates.namestringNoNew name. Campaigns and ad groups only: Google ads have no editable name.
updates.statusone of PAUSED, ACTIVENoACTIVE maps to Google’s ENABLED.
updates.daily_budgetnumberNoDaily budget in the ACCOUNT CURRENCY as a plain number (e.g. 12.50): NOT micros, NOT cents. Campaigns only: Google budgets live at campaign level (there is no ad-set/ad-group budget). Changing a shared budget affects every campaign using it (a warning is returned).
updates.cpc_bidnumberNoPer-keyword max CPC in the ACCOUNT CURRENCY (e.g. 1.25). Keywords only. Only used when the campaign bids Manual CPC: automated strategies silently ignore it.
updates.biddingobjectNoCampaigns only: change the bidding scheme and/or its target values. Portfolio-strategy campaigns are rejected (edit those in Google Ads directly).
updates.asset_automationobjectNoAsset-automation toggles by key, true = opt in / false = opt out; untouched keys keep their current setting. CAMPAIGNS (PMax + Search only): text_asset_automation, final_url_expansion (both channels); generate_image_enhancement, generate_enhanced_youtube_videos, generate_image_extraction (PMax only). Google rejects turning text_asset_automation OFF while final_url_expansion stays ON: turn both off in the same call.
dry_runbooleanNoPreview only: the request is validated and the resolved payload returned, nothing is created or changed.

Example prompts

  • “Raise the daily budget on my Google campaign Summer Sale to 80.”
  • “Switch my Search campaign to target CPA at 25 dollars.”
  • “Rename the ad group Boots to Winter Boots.”
  • “Set the max CPC on this keyword to 1.20.”

Notes

Keyword text cannot be changed here. Keyword bids only apply on Manual CPC campaigns. Portfolio bidding strategies are rejected.

Guide

Read Managing Google Ads in bulk for the workflow around this tool, and the Tool reference for every tool.

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